Are First Day products at retailers the same?Updated 8 days ago
Yes! They’re authentic First Day products 💙
First Day products sold through our retail partners are made with the same commitment to quality, safety, and thoughtful formulation as the products sold on our website.
First Day is currently available at Target and Meijer.
Depending on the retailer, you may see differences in:
- Product selection
- Flavors
- Counts or packaging formats
- Retail-exclusive sizes or bundles
These differences allow us to offer products that fit each retail experience while maintaining the same quality standards.
Want to see what’s available?
Product selection can vary by retailer and location.
For the most up-to-date availability, visit the retailer’s website or app.
You can also reach out to our Customer Care team through our Contact Us page if you have questions about a specific First Day product.